Government Contracting | Fixed-Scope Diagnostic

Turn your GSA Schedule into a focused capture plan.

Winning a GSA Schedule is an important milestone, but the award itself does not create pipeline. The GSA Market & Capture Baseline Sprint helps newly awarded and underutilized Schedule holders identify where to compete, which channels deserve attention, and what to do next.

Investment
$850 fixed price
Typical timeline
About 5 business days after intake
Designed for
Existing GSA Schedule holders
Book an Intro Call

The problem

A Schedule is a contract vehicle. It is not a capture strategy.

Many newly awarded GSA holders have completed the difficult administrative work of getting on Schedule but still lack a practical answer to where they should focus business development. The result is often broad SAM.gov searching, inconsistent eBuy activity, unfocused agency outreach, or a large list of possible buyers with no clear priority.

This sprint establishes the baseline before the company invests in broader capture support, systems, or ongoing business development.

  1. Step 1

    Schedule Award

  2. Step 2

    Market Baseline

  3. Step 3

    Prioritized Channels

  4. Step 4

    Next Actions

Fit

Who is the GSA Baseline Sprint for?

This sprint is for existing GSA Schedule holders that need clearer buyer targets, procurement channels, and pursuit priorities. It is a focused baseline, not support for obtaining a Schedule or managing an active proposal.

Good fit

  • Recently awarded GSA MAS holder
  • Existing Schedule has generated limited business
  • Team is unsure which agencies or buyers to prioritize
  • Business development is primarily reactive or portal-driven
  • Company wants to evaluate GSA growth potential before hiring ongoing capture support
  • Leadership needs a practical first action plan

Not the right starting point

  • Company does not yet have a GSA Schedule and needs initial Schedule application support
  • Company needs a full proposal written for an active solicitation
  • Company expects guaranteed awards or revenue
  • Company needs legal, accounting, or formal compliance certification
  • Company already has a mature capture organization and only needs surge proposal support

What we assess

What does the GSA Baseline Sprint assess?

We review your Schedule position, capabilities and past performance, buyer alignment, procurement channels, teaming pathways, and current capture process. The analysis identifies where to focus and what gaps need attention.

  • Schedule Position

    Review SINs, NAICS alignment, labor categories, products and services, pricing structure, and relevant contract coverage.

  • Capabilities & Past Performance

    Review how current capabilities, references, and government-facing materials support the markets being considered.

  • Agency & Buyer Alignment

    Identify agencies, offices, buyer types, and demand areas that appear most aligned with the company's offering.

  • Procurement Channels

    Review relevant GSA eBuy, SAM.gov, agency portal, contract-vehicle, and other procurement pathways.

  • Prime & Teaming Pathways

    Identify where prime contractors, subcontracting, teaming, reseller, installer, or partner channels may provide a more practical route to market.

  • Current Capture Process

    Review how opportunities, outreach, follow-up, and pursuit decisions are currently being managed.

What you receive

What will you receive from the GSA Baseline Sprint?

You receive five practical outputs covering your current position, priority buyers and channels, quick wins, gaps, and recommended next actions. They give you a focused basis for deciding where to pursue work next.

  1. 01

    Federal Market Baseline

    A concise assessment of the company's current GSA position, areas of alignment, and issues that may limit near-term growth.

  2. 02

    Target Market Map

    A prioritized view of relevant agencies, buying offices, procurement channels, primes, and teaming pathways. The goal is not an enormous unqualified buyer database. It is to identify the channels most worth pursuing first.

  3. 03

    Opportunity & Channel Prioritization

    Channels prioritized using capability alignment, contract coverage, evidence of demand, competitive accessibility, past-performance alignment, and near-term pursuit feasibility.

  4. 04

    Quick Wins & Gaps

    Actions the company may be able to begin quickly, along with positioning, contract, process, or market gaps that should be addressed first.

  5. 05

    Recommended Next Steps

    A prioritized action plan organized into immediate actions, foundation work, and longer-term opportunities.

How it works

A short diagnostic with a defined beginning and end.

  1. 01

    Intake & Document Review

    Client provides relevant GSA contract information, capability materials, past performance, pricing information where appropriate, existing targets, and available business-development materials.

  2. 02

    Research & Analysis

    We evaluate the current position and research relevant agencies, procurement channels, partners, and market pathways.

  3. 03

    Prioritization

    Research is translated into a practical market and capture baseline rather than a large undifferentiated opportunity list.

  4. 04

    Recommendations & Readout

    Client receives the completed baseline, prioritized findings, and practical recommendations for moving forward.

Investment

Fixed scope. Clear investment.

$850

Fixed price

Approximately 5 business days

Beginning after the required intake information and materials are received.

Timeline may change if additional information is required to evaluate the company's contract position accurately.

Book an Intro Call

Case study · How we've helped others

See how we turned a GSA Schedule into a working capture system.

An anonymized build-out for a specialty manufacturer on GSA MAS, from market assessment to proposal execution.

  • How an active GSA MAS contract became a prioritized growth plan
  • The capture system: opportunity intake, AI-assisted triage, and reporting
  • Applying it to a live nationwide GSA MAS RFQ submission

GSA MAS Market Entry & Capture Case Study

PDF · Free · Instant download

Scope

What is and is not included.

Included

  • GSA contract-position review
  • Buyer and agency research
  • Procurement-channel review
  • Prime and teaming pathway review
  • Opportunity and channel prioritization
  • Quick-win assessment
  • Gap identification
  • Prioritized recommendations
  • Final readout or handoff

Not included

  • GSA Schedule application or eOffer submission
  • Legal or accounting advice
  • Guaranteed contract awards
  • Full proposal writing
  • Pricing-volume development
  • Ongoing opportunity monitoring
  • Ongoing buyer outreach
  • CRM or ClickUp implementation
  • Automation buildout
  • Managed capture support

These may be scoped separately where appropriate.

Where this can lead

Build only what the baseline shows is worth building.

Follow-on work is optional and separately scoped. Nothing beyond the baseline is required.

  1. GSA Market & Capture Baseline Sprint

    $850 fixed diagnostic

    Establish the baseline: contract position, target market, prioritized channels, and next actions.

  2. Capture & Pipeline Buildout

    Separately scoped

    Opportunity intake, qualification, bid/no-bid structure, pipeline, target-account development, and pursuit workflow.

  3. Automation & Systems

    Separately scoped

    ClickUp or CRM capture workspace, dashboards, opportunity intake, reporting, and controlled automation.

  4. Embedded Capture & Proposal Operations Support

    Separately scoped

    Ongoing opportunity qualification, capture coordination, proposal operations, and growth infrastructure.

Choose your starting point

Which HRE GovCon starting point is right for you?

Each engagement covers a different stage. The baseline sprint is intentionally narrower, not a discounted version of the broader diagnostic.

30-Day GovCon Readiness Sprint

Use when the company is still establishing whether GovCon is a viable growth channel and needs broader readiness, registration, certification, positioning, and market-entry work.

You are here

GSA Market & Capture Baseline Sprint, $850

Use when the company already holds a GSA Schedule and needs a focused assessment of where and how to use it.

GovCon Pipeline & Pursuit Diagnostic, starting at $2,500

Use when the company needs a broader capture operating model, opportunity pipeline, bid/no-bid framework, prioritization system, and 30/60/90-day pursuit plan.

Questions

What to know before you start.

Do you guarantee that we will win GSA business?

No. We help create a more disciplined market and capture approach, but contract awards depend on buyer requirements, competition, pricing, relationships, performance, timing, and other factors outside our control.

Is this for companies that are still applying for a GSA Schedule?

No. This offer is designed for companies that already hold a Schedule. Initial Schedule application or eOffer support should be scoped separately.

Will you give us a list of opportunities?

The sprint may identify relevant opportunities and channels, but the primary deliverable is a prioritized market baseline. The goal is not volume. It is to determine where the company should focus first.

Can HRE implement the recommendations?

Yes, where there is a fit. Capture pipeline development, ClickUp or CRM systems, automation, outreach workflows, proposal operations, and ongoing capture support can be scoped separately after the baseline.

What do you need from us to start?

Relevant Schedule documentation, SIN and service information, capability materials, past performance, pricing and labor-category information where applicable, current targets or pipeline notes, and timely access to the people who can clarify your offering and growth priorities.

Know where to focus before you add more capture activity.

Start with a focused baseline of your GSA position, target market, and most practical next actions.

Book an Intro Call

Standalone engagement. Follow-on support is optional.