Government Contracting | Fixed-Scope Diagnostic
Turn your GSA Schedule into a focused capture plan.
Winning a GSA Schedule is an important milestone, but the award itself does not create pipeline. The GSA Market & Capture Baseline Sprint helps newly awarded and underutilized Schedule holders identify where to compete, which channels deserve attention, and what to do next.
- Investment
- $850 fixed price
- Typical timeline
- About 5 business days after intake
- Designed for
- Existing GSA Schedule holders
The problem
A Schedule is a contract vehicle. It is not a capture strategy.
Many newly awarded GSA holders have completed the difficult administrative work of getting on Schedule but still lack a practical answer to where they should focus business development. The result is often broad SAM.gov searching, inconsistent eBuy activity, unfocused agency outreach, or a large list of possible buyers with no clear priority.
This sprint establishes the baseline before the company invests in broader capture support, systems, or ongoing business development.
- Step 1
Schedule Award
- Step 2
Market Baseline
- Step 3
Prioritized Channels
- Step 4
Next Actions
Fit
Built for GSA holders that need direction before adding more activity.
Good fit
- Recently awarded GSA MAS holder
- Existing Schedule has generated limited business
- Team is unsure which agencies or buyers to prioritize
- Business development is primarily reactive or portal-driven
- Company wants to evaluate GSA growth potential before hiring ongoing capture support
- Leadership needs a practical first action plan
Not the right starting point
- Company does not yet have a GSA Schedule and needs initial Schedule application support
- Company needs a full proposal written for an active solicitation
- Company expects guaranteed awards or revenue
- Company needs legal, accounting, or formal compliance certification
- Company already has a mature capture organization and only needs surge proposal support
What we assess
A focused review of the contract position and the channels around it.
Schedule Position
Review SINs, NAICS alignment, labor categories, products and services, pricing structure, and relevant contract coverage.
Capabilities & Past Performance
Review how current capabilities, references, and government-facing materials support the markets being considered.
Agency & Buyer Alignment
Identify agencies, offices, buyer types, and demand areas that appear most aligned with the company's offering.
Procurement Channels
Review relevant GSA eBuy, SAM.gov, agency portal, contract-vehicle, and other procurement pathways.
Prime & Teaming Pathways
Identify where prime contractors, subcontracting, teaming, reseller, installer, or partner channels may provide a more practical route to market.
Current Capture Process
Review how opportunities, outreach, follow-up, and pursuit decisions are currently being managed.
What you receive
Five outputs designed to support a decision, not fill a binder.
- 01
Federal Market Baseline
A concise assessment of the company's current GSA position, areas of alignment, and issues that may limit near-term growth.
- 02
Target Market Map
A prioritized view of relevant agencies, buying offices, procurement channels, primes, and teaming pathways. The goal is not an enormous unqualified buyer database. It is to identify the channels most worth pursuing first.
- 03
Opportunity & Channel Prioritization
Channels prioritized using capability alignment, contract coverage, evidence of demand, competitive accessibility, past-performance alignment, and near-term pursuit feasibility.
- 04
Quick Wins & Gaps
Actions the company may be able to begin quickly, along with positioning, contract, process, or market gaps that should be addressed first.
- 05
Recommended Next Steps
A prioritized action plan organized into immediate actions, foundation work, and longer-term opportunities.
How it works
A short diagnostic with a defined beginning and end.
- 01
Intake & Document Review
Client provides relevant GSA contract information, capability materials, past performance, pricing information where appropriate, existing targets, and available business-development materials.
- 02
Research & Analysis
We evaluate the current position and research relevant agencies, procurement channels, partners, and market pathways.
- 03
Prioritization
Research is translated into a practical market and capture baseline rather than a large undifferentiated opportunity list.
- 04
Recommendations & Readout
Client receives the completed baseline, prioritized findings, and practical recommendations for moving forward.
Investment
Fixed scope. Clear investment.
$850
Fixed price
Approximately 5 business days
Beginning after the required intake information and materials are received.
Timeline may change if additional information is required to evaluate the company's contract position accurately.
Scope
What is and is not included.
Included
- GSA contract-position review
- Buyer and agency research
- Procurement-channel review
- Prime and teaming pathway review
- Opportunity and channel prioritization
- Quick-win assessment
- Gap identification
- Prioritized recommendations
- Final readout or handoff
Not included
- GSA Schedule application or eOffer submission
- Legal or accounting advice
- Guaranteed contract awards
- Full proposal writing
- Pricing-volume development
- Ongoing opportunity monitoring
- Ongoing buyer outreach
- CRM or ClickUp implementation
- Automation buildout
- Managed capture support
These may be scoped separately where appropriate.
Where this can lead
Build only what the baseline shows is worth building.
Follow-on work is optional and separately scoped. Nothing beyond the baseline is required.
GSA Market & Capture Baseline Sprint
$850 fixed diagnostic
Establish the baseline: contract position, target market, prioritized channels, and next actions.
Capture & Pipeline Buildout
Separately scoped
Opportunity intake, qualification, bid/no-bid structure, pipeline, target-account development, and pursuit workflow.
Automation & Systems
Separately scoped
ClickUp or CRM capture workspace, dashboards, opportunity intake, reporting, and controlled automation.
Embedded Capture & Proposal Operations Support
Separately scoped
Ongoing opportunity qualification, capture coordination, proposal operations, and growth infrastructure.
Choose your starting point
Which HRE GovCon starting point is right for you?
Each engagement covers a different stage. The baseline sprint is intentionally narrower, not a discounted version of the broader diagnostic.
30-Day GovCon Readiness Sprint
Use when the company is still establishing whether GovCon is a viable growth channel and needs broader readiness, registration, certification, positioning, and market-entry work.
You are here
GSA Market & Capture Baseline Sprint, $850
Use when the company already holds a GSA Schedule and needs a focused assessment of where and how to use it.
GovCon Pipeline & Pursuit Diagnostic, starting at $2,500
Use when the company needs a broader capture operating model, opportunity pipeline, bid/no-bid framework, prioritization system, and 30/60/90-day pursuit plan.
Questions
What to know before you start.
Know where to focus before you add more capture activity.
Start with a focused baseline of your GSA position, target market, and most practical next actions.
Standalone engagement. Follow-on support is optional.